Plan Your Bed and Breakfast
Research & Business Planning Mini Course
Plan your B&B with confidence, avoid common pitfalls, and build a profitable, guest-friendly business.
Sign up for this pre-recorded (watch straight away) course, created for aspiring B&B owners who want to do their research and get everything ready for a solid business plan—before committing further.
In this course, you’ll discover:
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What information you need to include in a B&B business plan
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How to carry out the research that underpins your figures and decisions
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The key factors that will help you judge whether your idea is realistic and profitable
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A full example B&B business plan to guide and inspire your own
This course is designed to give you clarity at the research stage, so you can make informed decisions with confidence before taking the next step.
Note: While tailored for UK-based B&Bs, the research process and planning approach are equally relevant if you’re setting up overseas.



What's Included:
Introduction
A quick welcome to the course and what you can expect as you work through the lessons.
How to do your B&B Research
Learn how to set clear goals, understand your WHY, and carry out the research you’ll need to test your B&B idea.
Creating Your Business Plan
Learn how to structure and write your B&B business plan, with a full example and video walkthrough to guide you.
Bonus Handover Checklist
A practical Google Sheets handover checklist you can adapt for your own B&B.
Upgrade to the Full B&B Start-Up Course – Use Your Coupon
Use your coupon to upgrade to the full B&B Start-Up Course and get access to all the modules, resources, and support to help you set up and run a successful B&B.

Meet the trainer behind the course
Hello! I'm Karen Thorne
EXPERIENCED BED AND BREAKFAST OWNER AND TRAINER, DOG LOVER, MUM AND GRANDMA, AVID KNITTER, BIRD WATCHER
I’m the founder of Bed and Breakfast Academy. I’ve worn many hats over the years: experienced B&B owner, trainer, dog wrangler, and proud mum to Jess (and now a grandma to Leo!). I’m also the wife of Rob—the one with the beard.
Before my B&B adventure, I spent 16 years working at British Airways as an IT manager, trainer, coach, and facilitator.
In 2004, we decided to escape the rat race, pack up, and move to the Shropshire countryside to start my own B&B. Back then, there wasn’t much support or advice for budding B&B owners, and believe me, I made plenty of expensive mistakes along the way!
That’s why I combined my training skills with my “trial-by-fire” B&B experience to create this course. My goal? To help aspiring B&B owners, like you, avoid those costly mistakes and build the B&B of your dreams—without the bumps I hit along the way.
And so, Bed and Breakfast Academy was born in 2006.
Lovely to meet you!
Karen x
